AVBOB operates as Africa’s largest mutual assurance society, which is a unique model compared to traditional corporations. Unlike companies that have shareholders expecting profits, AVBOB does not have any shareholders. Instead, it prioritizes its policyholders, who benefit from the society’s profits. This means that the surplus profits generated by AVBOB are shared with its members, leading to enhanced benefits and improved services.
Leadership at AVBOB
The company is led by Carl van der Riet, the CEO, who plays a pivotal role in guiding AVBOB’s operations and strategic direction. Under his leadership, AVBOB continues to thrive as a trusted funeral service provider in South Africa.
Commitment to Community and Care
AVBOB’s mutual structure aligns with its mission to support its members and the broader community. With over 7,000 employees and more than 350 branches across the nation, AVBOB has established a strong presence. The company’s slogan, “We’re here for you®,” is not just a marketing tagline; it reflects AVBOB’s commitment to being accessible and responsive to the needs of South Africans during their most difficult times.
Health and Safety First
In response to the COVID-19 pandemic, AVBOB has implemented strict health protocols at all its facilities. This includes sanitization measures, social distancing, and the wearing of masks to ensure the safety of its clients and staff.
Innovative Services and Benefits
AVBOB prides itself on offering various services, including funeral insurance and a range of funeral-related products. Policyholders can enjoy unique benefits, such as FREE funeral services valued at R12,500 and immediate cash payments to assist families during challenging times. These benefits underscore AVBOB’s dedication to its policyholders, reinforcing the value of its mutual assurance model.
Social Responsibility Initiatives
AVBOB’s commitment extends beyond funeral services. The organization actively participates in social responsibility initiatives, focusing on literacy and education by donating mobile libraries and supporting local suppliers and communities. These efforts showcase AVBOB’s dedication to making a positive impact in society.
Conclusion
In summary, AVBOB Funerals is owned by its policyholders, with a mutual assurance structure that enables members to share in the profits and benefits of the society. This unique ownership model fosters a strong community-oriented approach, ensuring that AVBOB remains a reliable partner in times of need. With over a century of experience and a commitment to innovation, AVBOB continues to lead in the funeral service industry in South Africa.